It is worth noting that the traditional marketing

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Approach is based on targeting the customer and offering the product. The relationship between the seller and the buyer ends as soon as the deal ends, and then the search for a new customer begins. However, in consumer-directed marketing, things do not stop there. The customer may ask you for advice, or present a complaint to you, or he has a technical problem, or the product has a defect and it was not up to his expectations. All of these matters are within the jurisdiction of this marketing approach and require quick intervention and immediate solution. The goal is not to sell, but rather to maintain existing customers and attract new ones.


And repeat the purchasing process more than once. What are the basic elements of building a customer-oriented marketing strategy? Whenever you start creating a consumer-focused marketing strategy, you must take into account the following foundations phone number database and pillars: 1- Collect notes constantly Opinion polls help collect a large information base about customer satisfaction and their level of loyalty to your brand, and comments and reviews about your products and services. Always be close to customers, and continuously collect their feedback to improve your products and services to discover and improve advantages, strengths, and weaknesses. The support team also contributes to clarifying the full picture. About the problems that the customer constantly suffers from, and then working to address them.

   


Generating ideas from observations The purpose of collecting feedback is not to keep it, but to work through it. The information that is now in your hand reveals to you the features that interest customers in addition to the features that you are missing. You may have advantages, but they are not clear to customers. This data helps you detect the necessary improvements. And generate ideas about adding new things and developing existing ones. 3- Build interactive experiences based on customer behavior It is not difficult for existing customers to find the way to your product, but for those you aim to reach, you may have difficulty finding the way, and the matter is related to how you use your features to direct customers towards your brand, and to know the value that you add to your products, you can use lists for this. Review and tooltips .